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Duquesne Law Review

Authors

Olivia C. Giles

Abstract

Wacky, chaotic, lovable. These are just a few words used to describe mascots of all types, especially the Phillie Phanatic. The Phanatic is arguably one of the most well-known and recognizable mascots in sports. Its taunting of opposing teams and goofy yet aggressive personality have shifted the mascot landscape; as the way mascots are perceived continues to change, so does the number of teams hoping to use them.1 The Phanatic's antics at games have led to trouble more than a few times, gaining it the title of the mostsued mascot in sports.2 Nonetheless, the Phanatic is a cherished part of Philadelphia sports and is indispensable to the Philadelphia Phillies's brand. Therefore, when the creators of the Phanatic threatened to make it a "free agent," the Phillies were rightfully concerned and took to the courts to try to save their beloved mascot.3

First Page

147

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